The Wild Ice Essentials Routine

Four cold-preserved products. Three minutes. Your complete daily skincare routine, morning and night.

This is the routine our team recommends to every new customer. Four steps, applied in order, each one making the next more effective. Consistent, daily use is the path to great results.

New to Wild Ice? Our Start Here guide covers everything you need to know. Ready to start? Shop the Essentials Routine Bundle →

1 Cleanse B-Meltee

Remove impurities, cool and refresh skin

2 Tone Gaea's Gala

Rebalance pH, prime for absorption

3 Nourish Cryo-C

Deliver fresh vitamin C and antioxidants

4 Protect Baba Yaga

Seal in moisture, rebuild skin barrier

Get all four products in one bundle, including a travel-size Gaea's Gala to start. New customers who subscribe with the welcome code save over $63. Shop the Essentials Routine →

Morning

1 B-Meltee cleanser bottle
Cleanse

B-Meltee

Apply 2-3 pumps to damp skin. Massage in gentle circular motions for 30-60 seconds. Rinse with lukewarm water (not hot), then finish with a cold splash to tighten the look of pores and wake up your skin. Pat dry.

2 Gaea's Gala toner bottle
Tone

Gaea's Gala

Mist 2-3 sprays over your face from about 6 inches away. Let it air dry for 15-20 seconds. Your skin should feel slightly tacky, which means it's primed and ready to absorb your serum.

3 Cryo-C serum bottle
Nourish

Cryo-C

Dispense 2-3 pumps into your palm. Use fingertips to gently massage into face and neck, tapping lightly to promote absorption. Lightweight and fast-absorbing, never greasy.

4 D.B.T. Baba Yaga cream jar
Protect

D.B.T. Baba Yaga

Apply a thin layer over face and neck with light upward strokes, locking in moisture and building a protective barrier for the day. Use your ring finger to gently pat around the eye area.

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Evening

1 B-Meltee cleanser bottle
Cleanse

B-Meltee

Repeat your morning cleanse: 2-3 pumps on damp skin, gentle circular motions, rinse with lukewarm water. Pat dry.

2 Gaea's Gala toner bottle
Tone

Gaea's Gala

Mist 2-3 sprays over freshly cleansed skin. Let it absorb for 15-20 seconds before moving to your serum.

3 Cryo-C serum bottle
Nourish

Cryo-C

Dispense 2-3 pumps and massage into face and neck. Then perform a quick 1-minute facial massage: use your middle and index fingers to briskly pat all over the face and neck to improve blood flow and promote lymphatic drainage.

4 D.B.T. Baba Yaga cream jar
Protect

D.B.T. Baba Yaga

Apply a thin, even layer across face, neck, and décolletage. This seals in the benefits of your entire nighttime routine and delivers ceramides and peptides while you sleep.

Bonus: Cold After Your Cleanse

Right after your evening cleanse, before toner, gently rub an ice cube over your face or splash with cold water. Pat dry, then carry on with your routine. Cold tightens the look of pores and wakes up circulation.


Tips for Best Results

Stay Hydrated

Great skin starts from the inside. Drink plenty of water throughout the day to support your skin's natural moisture.

Sun Protection

For daytime, consider applying sunscreen after D.B.T. Baba Yaga to protect your skin from UV damage.

Listen to Your Skin

Adjust as needed. Experiencing daytime dryness? Use a bit more Cryo-C or Baba Yaga in the morning.

Ready for more? This routine is your foundation, not the finish line. Over time, explore our Advanced Routine by adding 7 Winters (collagen plumping), Eyecicle (eye serum), or Yuki-Onna (resurfacing mask) to target specific concerns. You can add any product directly from your subscription portal.

New Customers: Save Over $63 on The Essentials

Get all four Essentials Routine products, including a travel-size toner to start, for just under $134. Claim your sign-up discount (pop-up or footer), subscribe to the Essentials Routine Bundle, and stack both savings together.

Your subscription ships every 10 weeks. Pause, cancel, add products, or reschedule anytime from your customer portal.

Shop the Essentials Bundle