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Natural skincare should be kept cold, just like the ingredients it's made of.

After all, you keep your healthiest foods here...

...because cold keeps natural ingredients fresh.

THE SCIENCE

Cold preserves by naturally inhibiting all three types of breakdown:

Beauty industry preservatives inhibit only #3: Bacterial Digestion

But while mini-fridges are cool, they can't undo decomposition. Most product breakdown occurs in:

We're chilled, from start to finish.

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