[{"id":421650923765,"handle":"best-sellers","updated_at":"2026-08-01T06:01:46-05:00","published_at":"2023-04-17T15:31:18-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Best Sellers","body_html":"\u003cp\u003eThe formulas our customers reorder most. These are the \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free bestsellers behind our 1,400+ five-star reviews — from the \u003ca href=\"\/products\/cryo-c-facial-glow-serum\"\u003eCryo-C Vitamin C glow serum\u003c\/a\u003e to the \u003ca href=\"\/products\/7-winters-collagen-tripeptide-plumping-hydration-treatment\"\u003e7 Winters collagen treatment\u003c\/a\u003e. Micro-batched, shipped fresh, and loved for results you can feel.\u003c\/p\u003e"},{"id":421668192501,"handle":"bundles","title":"Bundles","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eBuild a complete routine and save. Each bundle pairs our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free formulas into a simple, effective regimen — no guesswork. Prefer to start with the essentials? Explore the \u003ca href=\"\/collections\/the-cold-preserved-system\"\u003eCold-Preserved System\u003c\/a\u003e or the \u003ca href=\"\/collections\/basic-routine-wild-ice-essentials\"\u003eWild Ice Essentials routine\u003c\/a\u003e.\u003c\/p\u003e","published_at":"2023-04-19T13:09:18-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"bundle"}],"published_scope":"global"},{"id":421668487413,"handle":"acne-blemishes","title":"Fresh Clear Skin Essentials","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eClearer skin without the irritation. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free formulas are made for blemish-prone skin, with gentle, effective botanicals that won’t strip your barrier and trigger more breakouts. Clarify with \u003ca href=\"\/products\/rarify-refining-acne-spot-treatment\"\u003eRarify\u003c\/a\u003e and keep skin balanced with a non-stripping \u003ca href=\"\/products\/b-meltee-cooling-facial-cleanser\"\u003ecleanser\u003c\/a\u003e.\u003c\/p\u003e","published_at":"2023-04-19T13:14:55-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Acne \u0026 Blemishes"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:05:42-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/CryoC1a.jpg?v=1686708343"}},{"id":421668356341,"handle":"combination","title":"Fresh Essentials for Combination Skin","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eCombination skin means two jobs at once: calm the oily T-zone, comfort the drier cheeks. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free formulas are light enough to balance shine yet nourishing enough to hydrate — so you can treat the whole face without trade-offs. A flexible \u003ca href=\"\/products\/gaeas-gala-complexion-balancing-toner\"\u003ebalancing toner\u003c\/a\u003e is a great place to start.\u003c\/p\u003e","published_at":"2023-04-19T13:13:04-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Combination"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:14:08-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/BMeltee1a.jpg?v=1686708849"}},{"id":421668552949,"handle":"dark-spots","title":"Fresh Essentials for Dark Spots","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eEven tone, brighter skin. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e brightening formulas keep delicate actives like Vitamin C potent — heat and light are their biggest enemies, so we keep them cold from day one. Target hyperpigmentation with \u003ca href=\"\/products\/cryo-c-facial-glow-serum\"\u003eCryo-C Vitamin C glow serum\u003c\/a\u003e.\u003c\/p\u003e","published_at":"2023-04-19T13:16:14-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Dark Spots"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:08:11-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/DBT1a.jpg?v=1686708491"}},{"id":421668389109,"handle":"dry","title":"Fresh Essentials for Dry Skin","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eDry skin is thirsty skin. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free formulas layer botanical lipids and humectants to flood the skin with moisture and rebuild a resilient barrier — without synthetic preservatives. Lock it in with the rich \u003ca href=\"\/products\/d-b-t-baba-yaga-cold-cream-therapy\"\u003eD.B.T. cold cream\u003c\/a\u003e and plumping \u003ca href=\"\/products\/7-winters-collagen-tripeptide-plumping-hydration-treatment\"\u003e7 Winters\u003c\/a\u003e treatment.\u003c\/p\u003e","published_at":"2023-04-19T13:13:17-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Dry"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:14:31-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/CryoC2a.jpg?v=1686708871"}},{"id":421668585717,"handle":"dryness","title":"Fresh Essentials for Dryness","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eTight, flaky, dehydrated? Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free hydrators replenish moisture and repair the barrier with botanical lipids and humectants. Layer the plumping \u003ca href=\"\/products\/7-winters-collagen-tripeptide-plumping-hydration-treatment\"\u003e7 Winters\u003c\/a\u003e treatment under the rich \u003ca href=\"\/products\/d-b-t-baba-yaga-cold-cream-therapy\"\u003eD.B.T. cold cream\u003c\/a\u003e for lasting relief.\u003c\/p\u003e","published_at":"2023-04-19T13:16:27-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Dryness"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:09:19-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/Gaeas_Gala_1a.jpg?v=1686708559"}},{"id":421668421877,"handle":"normal","title":"Fresh Essentials for Normal Skin","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eLucky enough to have balanced skin? Keep it that way. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free formulas protect and maintain a healthy glow with potent botanicals — no synthetic preservatives, no fillers. Maintain radiance with everyday favorites like \u003ca href=\"\/products\/cryo-c-facial-glow-serum\"\u003eCryo-C\u003c\/a\u003e.\u003c\/p\u003e","published_at":"2023-04-19T13:13:30-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Normal"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:15:07-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/DBT3a.jpg?v=1686708908"}},{"id":421668290805,"handle":"oily-skin","title":"Fresh Essentials for Oily Skin","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eOily skin needs balance, not punishment. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free formulas deliver active botanicals that hydrate and regulate shine without the harsh strippers that trigger even more oil. Lightweight actives like \u003ca href=\"\/products\/cryo-c-facial-glow-serum\"\u003eCryo-C\u003c\/a\u003e and the \u003ca href=\"\/products\/gaeas-gala-complexion-balancing-toner\"\u003eGaea’s Gala toner\u003c\/a\u003e stay potent because we keep everything cold and micro-batched. Build a shine-balancing routine that works with your skin.\u003c\/p\u003e","published_at":"2023-04-19T13:12:51-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Oily"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:13:48-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/BBB1a.jpg?v=1686708828"}},{"id":421668651253,"handle":"redness","title":"Fresh Essentials for Redness","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eCalm, comfortable, balanced skin. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e, preservative-free formulas skip the synthetic preservatives that often aggravate redness, relying instead on soothing botanicals to quiet reactivity and restore comfort.\u003c\/p\u003e","published_at":"2023-04-19T13:16:53-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Redness"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:12:02-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/BBB2a.jpg?v=1686708723"}},{"id":421668454645,"handle":"sensitive","title":"Fresh Essentials for Sensitive Skin","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eSensitive skin reacts to what’s in the bottle — and synthetic preservatives are among the most common irritants. Because Wild Ice is \u003cstrong\u003ecold-preserved\u003c\/strong\u003e instead of chemically preserved, our formulas leave those triggers out. Gentle, soothing botanicals, micro-batched fresh, designed to calm rather than provoke reactive skin.\u003c\/p\u003e","published_at":"2023-04-19T13:13:44-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Sensitive"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:15:24-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/Gaeas_Gala_2a.jpg?v=1686708925"}},{"id":421668618485,"handle":"wrinkles","title":"Fresh Essentials for Wrinkles","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eFirmer, smoother, plumper skin. Our \u003cstrong\u003ecold-preserved\u003c\/strong\u003e formulas protect fragile peptides and collagen-support actives that degrade in heat — so they reach your skin fully active. Soften lines with the \u003ca href=\"\/products\/7-winters-collagen-tripeptide-plumping-hydration-treatment\"\u003e7 Winters collagen treatment\u003c\/a\u003e and \u003ca href=\"\/products\/d-b-t-baba-yaga-cold-cream-therapy\"\u003eD.B.T. peptide cream\u003c\/a\u003e.\u003c\/p\u003e","published_at":"2023-04-19T13:16:38-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Wrinkles"}],"published_scope":"global","image":{"created_at":"2023-06-13T21:10:44-05:00","alt":null,"width":1800,"height":1800,"src":"\/\/www.wildicebotanicals.com\/cdn\/shop\/collections\/BMeltee2a.jpg?v=1686708644"}},{"id":280206180501,"handle":"products","title":"Shop All Cold-Preserved Skincare","updated_at":"2026-08-01T06:01:46-05:00","body_html":"\u003cp\u003eEvery Wild Ice formula is \u003cstrong\u003ecold-preserved\u003c\/strong\u003e from raw ingredient to finished bottle — no synthetic preservatives, ever. We micro-batch in small runs and ship within days of production, so the actives you pay for are still active when they reach your skin. Explore cleansers, serums, moisturizers, and body care built on one idea: cold protects potency. New here? Start with our \u003ca href=\"\/collections\/best-sellers\"\u003ebest sellers\u003c\/a\u003e or build a routine with the \u003ca href=\"\/collections\/the-cold-preserved-system\"\u003eCold-Preserved System\u003c\/a\u003e.\u003c\/p\u003e","published_at":"2021-09-08T11:04:38-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"backbar"},{"column":"title","relation":"not_contains","condition":"demystifying"},{"column":"title","relation":"not_contains","condition":"Step"},{"column":"title","relation":"not_contains","condition":"assorted"},{"column":"title","relation":"not_contains","condition":"subscribe"}],"published_scope":"web"}]
Cleanse, tone, correct, and seal, in one cold-preserved system. Four steps built to work in sequence: B-Meltee lifts the day off without stripping, the Gaea’s Gala toner preps your skin to absorb, Cryo-C brightens and softens the look of dark spots, and D.B.T. Baba Yaga firms and seals it all in. Every step is formulated in small weekly batches and kept at 4°C from raw ingredient to finished bottle, so the actives inside are intact when they reach you: niacinamide that stays niacinamide, a ferment that stays alive, vitamin C that stays un-oxidized, peptides that stay whole. Three full-size bottles plus a bonus toner mini. About three minutes, morning and evening.
New customer? Your 15% welcome code stacks at checkout.
Try it risk-free: 30-day money-back guarantee, or start with the $128.70 Glow Duo
Ships Mondays and Thursdays from our studio
Free shipping on this order
Earn Droplet Rewards on this order
Add the collagen step. Layer 7 Winters under D.B.T. Baba Yaga for firmer, plumper-looking skin. The next step up.See 7 Winters →
How to Use
Morning and evening:
Dampen skin and massage 1 pump of B-Meltee in small circles for 60 seconds. Rinse with lukewarm water and pat dry
Mist 3-5 sprays of Gaea’s Gala over face and neck from 6-8 inches away. Let air-dry for 30 seconds
Shake Cryo-C gently, dispense 2-3 pumps, and press and smooth over face and neck. Allow 60 seconds to absorb
Smooth 1-2 pumps of D.B.T. Baba Yaga over face, neck, and décolletage with light upward strokes, patting gently around the eyes and lips
Tip: The whole routine takes about three minutes. Short on time in the morning? The two steps that matter most are Cryo-C and D.B.T. Baba Yaga (steps 3 and 4).
Full Ingredient List
We formulate with ingredients most brands can’t touch. Because our formulas live their whole lives cold, shelf stability never enters the equation: no swapping fragile actives for tougher, weaker stand-ins, and no preservative system to design around. Just the best ingredient for the job in every step, however delicate.
You don't need to refrigerate products during daily use, but we recommend finishing each bottle within 90 days of leaving the fridge.
If you're not ready to start using a product right away, store it cold until you are (any household fridge is fine). Don't freeze
water-based products, and shake well after thawing if any do freeze. Keep all products out of direct sunlight.
Common Questions
What’s in the routine? Four cold-preserved steps: B-Meltee cleanser, a bonus Gaea’s Gala toner mini, Cryo-C vitamin C serum, and D.B.T. Baba Yaga peptide and ceramide cream. Cleanse, tone, correct, and seal.
How long will the routine last? Most customers finish B-Meltee in 8 to 10 weeks, the Gaea’s Gala mini in about a week, Cryo-C in 6 to 8 weeks, and D.B.T. Baba Yaga in 8 to 10 weeks. Most people reorder about every 10 weeks.
Is it okay for sensitive skin? Every step is free of chemical preservatives, synthetic fragrances, synthetic dyes, parabens, and phthalates. If your skin is very reactive, start with steps 3 and 4 (Cryo-C and D.B.T. Baba Yaga) and add the cleanser and toner once your skin adjusts.
Real Wild Ice customers. Real results. No retouching.
Drag each slider to compare.
BeforeAfter
Nicole F. · 4 months
Dark spots & scarring
"After 2 months of use, just a bit of scarring. And after 4 months, completely gone."
BeforeAfter
Kayla D. · 6 weeks
Acne & redness
"I've had issues with redness and hormonal acne for the last three years … Wild Ice has absolutely changed my life."
BeforeAfter
Mia E. · 3 months
Redness & inflammation
"Wild Ice has changed my skin … I tell everyone about your products."
All three used this exact routine. Every before-and-after here is the complete Wild Ice Essentials Routine, cleanse through seal, used morning and evening.
Cold-preserved from the moment each step is formulated: no warm warehouses, no months on a shelf, no chemical stabilizers. Every step reaches your skin at the same potency as the day it was made. Tap a card to see how each one works.
Cleans without stripping
Tap to flip ↻
Step 1 · B-Meltee
Lifts the day off, cool not tight
Wintergreen and peppermint oils dissolve makeup, sunscreen, and daily buildup at the pore level while cold-preserved niacinamide regulates oil and brightens tone during the wash itself. Coconut-derived glucoside surfactants clean without stripping the moisture barrier most cleansers destroy. Skin feels clean and cool, never tight.
↻ Tap to flip back
Preps skin to absorb
Tap to flip ↻
Step 2 · Gaea’s Gala
The step that makes the rest work harder
Six ingredients, every one functional. Galactomyces ferment filtrate refines the look of pores and feeds the beneficial microflora on your skin’s surface. Rose damascena distillate restores the pH your cleanser disrupts, and niacinamide strengthens the moisture barrier. This is what helps everything that follows absorb better and work harder.
↻ Tap to flip back
Brightens and evens
Tap to flip ↻
Step 3 · Cryo-C
Reaches where dark spots start
Lipid-soluble vitamin C penetrates the skin’s oil barrier to reach the melanocytes where dark spots form, targeting the enzyme behind pigment overproduction. Siberian sea buckthorn oil delivers antioxidant protection and the visible glow reviewers describe within the first week, while rosehip and plant squalane create the smooth, light-reflecting surface that makes radiance visible.
↻ Tap to flip back
Firms and seals
Tap to flip ↻
Step 4 · D.B.T. Baba Yaga
The step that seals everything beneath it
Three collagen-signaling peptides trigger your skin’s own collagen production, targeting the fine lines that form when it slows. A bio-identical ceramide complex (three ceramide types, phytosphingosine, and cholesterol) restores the barrier that thins with age, and German chamomile and rose damascena calm inflammation so the actives can work. This is the step that seals everything beneath it.
↻ Tap to flip back
Cold is the hero ingredient
Conventional skincare vs Wild Ice
One degree-day = one degree above refrigeration, for one day.
Warehousing & Transit1,146 degree-days
Manufacturing & Testing432 degree-days
Ingredient Storage378 degree-days
1,956degree-days
Wild Ice8.25 degree-days
237:1
237× the heat exposure before any of it touches your face. A routine whose every step stayed intact keeps doing what you bought it for: cleanse, prep, brighten, and seal, each one at full strength.
Three short chapters: the journey, the chemistry, and the beauty-fridge problem
The conventional supply chain
The Journey That Adds Up
0
degree-days of heat absorbed before it reaches you
Months in a warm warehouse
155°F trailer summers
No fridge at the store
So what does all that heat do?
The Problem Was Never Your Routine.
Preservatives fight one problem. Heat causes three.
1
Bacterial Digestion
Bacteria multiply in warm formulas. Preservatives suppress them. Cold slows them too, without adding to what your skin has to absorb.
2
Redox Reactions
Heat drives chemical reactions that degrade vitamin C, ceramides, and peptides. Preservatives don't slow this process. Cold does.
3
Enzymatic Activity
Plant enzymes keep breaking down botanical compounds after harvest. Preservatives don't affect this. Cold puts them on pause.
About those beauty fridges
Cold Can't Unspoil the Banana
Everyone wants fresh skincare. That's why beauty fridges are everywhere. But chilling a conventional serum makes about as much sense as refrigerating an old banana.
Your serum absorbed 1,956 degree-days of heat before it ever met a fridge. A banana at least has the courtesy to turn brown; a degraded cream looks and feels identical to a fresh one.
Beauty fridges make conventional skincare cold at the end. Wild Ice is cold from the beginning.
From our studio to your door
Cold from the very first step
Every step in the Essentials Routine is formulated in small weekly batches in our studio and held cold at 4°C, from raw ingredient through formulation.
❄
Ingredients kept cold
Every ingredient stored at 4°C from the moment it arrives.
🧪
Formulated fresh
Formulated in small weekly batches, cold throughout.
📦
Held at 4°C
Finished bottles go straight into cold storage and stay there.
⏰
Shipped within days
Made fresh weekly, so actives are still active when they reach you.
So why don't all brands chill?
Between warm warehouses, hot freight, and un-chilled retail shelves, it's nearly impossible to get big while staying cold. The industry won't change until enough customers demand it. Someone had to take the plunge first, so we did.
Fresh was never optional
I grew up in the Soviet Union watching my grandmother make skincare from her garden. It worked because it was fresh. There was no other option.
In 2018, I began cold-storing every ingredient and finished product. I hadn't changed a single formula; the reviews changed on their own. A national retailer offered us shelf placement but refused to refrigerate. We walked away.
Every product is made in our studio, in small weekly batches. I've worn every formula through three pregnancies. Every bottle is one I'd use on my own family.
Four cold-preserved steps: B-Meltee Cooling Facial Cleanser (50 ml), a bonus Gaea’s Gala Galactomyces Ferment Toner mini (8 ml), Cryo-C Vitamin C Glow Serum (50 ml), and D.B.T. Baba Yaga Peptide & Ceramide Face Cream (50 ml). Together they cover cleanse, tone, correct, and seal.
Cleanse with B-Meltee, mist Gaea’s Gala toner, press in Cryo-C serum, then seal with D.B.T. Baba Yaga cream. Each step is formulated to prepare your skin for the next, morning and evening. On busy mornings, the two that matter most are Cryo-C and D.B.T. Baba Yaga.
Many reviewers describe a brighter, fresher-looking complexion within the first couple of weeks. Firmer, more even-looking skin builds gradually over time, because the routine works by keeping each active intact rather than sitting on the surface. Consistency matters more than quantity; twice daily, every day.
Most customers finish B-Meltee in 8 to 10 weeks, the Gaea’s Gala mini in about a week, Cryo-C in 6 to 8 weeks, and D.B.T. Baba Yaga in 8 to 10 weeks. Most people reorder about every 10 weeks.
Not necessarily. The Essentials Routine covers every fundamental step, so it is the simplest way to put your whole regimen on one cold chain. If you already have a cleanser or toner you like, Cryo-C and D.B.T. Baba Yaga alone cover the two steps that deliver the most visible results, and the Glow Duo bundles those two together.
Every product in the routine is free of chemical preservatives, synthetic fragrances, synthetic dyes, parabens, and phthalates. D.B.T. Baba Yaga contains German chamomile and rose damascena, both anti-inflammatory, and B-Meltee uses coconut-derived glucoside surfactants, among the gentlest available. If your skin is very reactive, start with steps 3 and 4 and add the cleanser and toner after your skin adjusts.
You don’t need to refrigerate products during daily use, but we recommend finishing each bottle within 90 days of leaving the fridge. If you’re not ready to start using one right away, store it cold until you are (any household fridge is fine). Don’t freeze water-based products, and keep everything out of direct sunlight. A beauty fridge is a nice bonus, not a requirement: the cold-preservation advantage happens before the products ever reach you.
No chemical preservatives (cold does the preserving), no synthetic fragrances (scents come from botanical oils and distillates), no synthetic dyes (colors come from natural plant compounds), no parabens, no phthalates, no sulfates, and no animal-derived ingredients. Every product in the Essentials Routine is 100% vegan and cruelty-free.
The Essentials Routine4.9★ · 560 reviews · $157.60
From our customers
Customer Reviews
4.9★★★★★Based on 560 reviews
Customers on the full routine say the same thing in different words: glowing, balanced skin that finally behaves as one system.
I really enjoyed this product. I purchased mini's to see how my skin would react and I have to say this is the most refreshed my face has looked in 40 years.
S
Steven o. (Minneapolis, MN)
B Meltee
Love B-Meltee! Best facial cleanser I have ever used! Doesn't dry out my skin, ,y skin feels smooth after I wash it. I don't feel any residue or film on my face after use. I feel some of my darker spots are actually lighter.. Most of all I love that it is natural.
M
Mrs J.P. (Fayetteville, AR)
Seals in moisture
I use this after the toner ( which smells incredibly good ) and this serum seems to seal in the moisture. Very happy with it.
K
Kim
Nice product and packaging but i dont like the way the product smells.
C
Customer (Fairhope, AL)
Your Face Is Worth It!
Absolutely loving the way my face/neck look/feel since starting the Vitamin C and DBT Baba Yaga! Mila, you were so inviting and I learned so much from you in a short time! Can't wait to see my continued skin improvement! Thanks again!
C
CATHY T. (Grain Valley, MO)
Amazing product
I’ve tried a ton of different “natural “skincare products. This line is the first one that actually makes my skin feel a difference! ❤️
D
Denise (Atmore, AL)
Great products
Have been purchasing these products for a little over a year now. Have used every product and love each one. Love this cleanser. It is so refreshing. Each product has a fantastic aroma. Most importantly my face feels and looks much better. Keep up the great work.
L
Laura H.
Luxury in a bottle
One of the best moisturizer creams I’ve ever used!!!!! I love the way the baba yaga makes my skin feel, especially when it’s cold! Goes on smooth and leaves your skin feeling soft and smooth as well. I never want to use store bought cream again!
s
stephanie j. (Atlanta, GA)
Loving my new products!
I ordered some cleanser, vitamin c serum, and a moisturizer from Wild Ice… what a lovely set! Amazing so far, the cleanser is refreshing yet nourishing in itself, the vitamins c so far seems strong , looking to sss if it brightly as I feel it is, and the moisturizer is so so smooth!
H
Hannah (Gainesville, FL)
Love this product!!
I love this D.B.T. Baba Yaga! I've been using it for a few months now and it leaves my face feeling smooth and my skin feeling amazing. It's very light and has a great feel when applying it. Overall, I'm very happy with this product and would recommend it! I do wish I could take the top of the container off for ease of getting the last bits out though.
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