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Why we chill ✼

Preserve Potency

Chilling inhibits all three types of breakdown: redox reactions, enzymatic activity, and bacterial digestion.
That's how we keep your skincare potent and effective right up to the moment of sale.
You pay for delicate active ingredients - that's exactly what you should receive.
Freshness Matters

Mini-fridges for skincare collections have become popular precisely because we all know cold preserves essential nutrients.
It's why we all want a fridge in our own kitchens, and why the chilled periphery of the supermarket has all the freshest, most nutritious foods.
Pure and Safe Formulas

Cold inhibits the process by which skincare ingredients break down and form unintended compounds, including harmful sensitizers.
And with Wild Ice you can rest easy knowing that chemical preservatives are kept out of our products, and off of your skin.

NEW TO WILD ICE?

If you're new to Wild Ice you're probably wondering where to begin. Tap the button below and we'll introduce you to our core philosophy, make product recommendations, and answer common questions.